food truck campaign

food truck
campaign.

On the menu: a food truck and food icons that speak to the eclectic pool of food vendors hosted in the Begyle Brewing taproom.

ILLUSTRATIVE ICONS

An integral part of Begyle Brewing's taproom success is hosting an array of food trucks and pop-ups—sometimes upwards of 15 different vendors in one month! Promotion is crucial in keeping these vendors and pop-ups on the radar of Begyle’s newsletter subscribers and social followers. That’s why thoughtful execution is so important: when a vendor schedule is visually overwhelming or confusing, it can lead to decision fatigue and lower engagement.

To troubleshoot this issue, I implemented a graphic package that captures the long, diverse list of vendors into an easily digestible and concise format that seamlessly works across newsletter graphics, social media posts, and printed posters.

Overview

Serving up engaging promotions.

APPLICATIONS

Keeping things classic with these tried-and-true fast food color palette staples: red, yellow, and blue. Hey, if it ain't broke…

COLOR PALETTE

BACK TO PROJECTS

Do we seem like a good match? twin flames even?

Shoot over an email, text, or give me a call—
I'd love to discuss your upcoming projects
and how we can collaborate.

Feeling a little shy? Start by checking out
my social media. That's perfectly acceptable.

Shoot over an email, text, or give me a call—I'd love to discuss your upcoming projects and how we can collaborate. Feeling a little shy? Start by checking out my social media. That's perfectly acceptable.

CONTACT